AFCP Launches Strategy and Website to Strengthen UK Agri-food Through Knowledge, People and Collaboration
The AgriFood Charities Partnership (AFCP) has launched a bold new strategy and an enhanced website to help transform agri-food charities’ support for British food and farming.
The AFCP Strategy 2025–2030 sets out a refreshed mission focused on four strategic pillars: Knowledge, Support for People, Advocacy, and Enabling. Together, these provide a framework for how AFCP, its member organisations and 100+ organisations listed in the searchable directory will collaborate to increase the impact of charitable work across the agri-food sector.
Alongside the strategy, AFCP has unveiled an updated website, www.afcp.org.uk, designed specifically to support this vision. The platform features significantly upgraded functionality, including a powerful new search tool with 35 advanced filters that allows users to narrow down on relevant organisations, funding opportunities, and areas of interest.
“This strategy is about unlocking potential in people, in knowledge, and in partnerships,” said Professor Stuart Reid, Chair of AFCP. “The new website is more than a redesign, it’s a tool for connection and collaboration that supports everything we’re trying to achieve.”
Four Strategic Pillars
The strategy has been built on four pillars that the board believes will help meet challenges in the agrifood sector, from geopolitics to biodiversity, and from recruitment to robotics. These pillars are:
- Knowledge: We will continue to promote and share insights across the sector via collaborative training, research and education. This will support agri-food charities to build partnerships, raise awareness and achieve common goals.
- Support for People: AFCP will back initiatives that build capacity, inspire the next generation, and ensure people are equipped with the right skills for the future. We are committed to creating opportunities within the sector, developing our corporate offer, promoting collaboration and supporting CPD.
- Advocacy: AFCP will champion the role and value of agri-food charities, raising awareness between members as well as among policymakers, funders and the public. At the core of this goal is our online database where individuals, partners and charities of all sizes can find funding, collaborators and mutually beneficial opportunities.
- Enabling: We value people within and without the organisation, maintaining relationships across the sector. We are good stewards of funds entrusted to us. We will diversify our income streams to ensure our resources match our ambition. We will maintain and promote the highest standards of governance.
The strategy reflects AFCPs response to the growing urgency around sustainability, food resilience, and workforce development in UK agriculture. By focusing on these strategic areas, AFCP aims to amplify the collective power of agri-food charities and help secure a more sustainable and productive future for British food and farming.
As we put our new strategy into effect, we’re looking for new members to support our work. If you, your institution, charity or business would like to get involved, then please contact Kathryn Green, Charities Coordination Director. She will be happy to help.
Full Press Release.
